How can I be more successful with limited resources?
What does it take to inspire others to take immediate action? How do I create more traction with social media? And where do I find the time to make all of this happen? If you’ve ever asked yourself one of these questions then this reading list is just what the doctor ordered.
Here are 4 books every hospital leader must own:
1. A Beautiful Constraint by Adam Morgan & Mark Barden – doing more with less is a reality in today’s healthcare environment. Fiscal constraint has become the new norm. However, the authors want to change the negative mindset of constraint. In their book they successfully show how we can change our narrative to include the following: a limitation or defining parameter, often the stimulus to find a better way of doing something. In other words, constraints become a positive that prompts a better solution than before. Constraints become beautiful.
2. Start with Why by Simon Sinek – the author’s TED talk quickly became the second most-watched talk on TED.com. In his book he outlines a simple yet powerful model for inspirational leadership. He describes the 3 aspects found in every organization, the WHY, the HOW and the WHAT. Your WHY is deeply personal and is tied to a core belief. It becomes your cause. It’s what drives your healthcare facility. Martin Luther King Jr. had a WHY. What’s yours?
3. Jab, Jab, Jab, Right Hook by Gary Vaynerchuk – the book cover looks more like a boxing match poster from the 1940s. But on the inside the pages reveal a modern-day look at social media and how business leaders can create success across the different channels. Facebook, Twitter, Instagram, Pinterest, Tumblr – each platform is unique and your communication strategy must act accordingly. Vaynerchuk pulls no punches by including dozens of case studies teaching the importance of giving value first (Jabs) before asking the consumer to buy (Right Hooks). If you’re hospital is looking for a deeper understanding into the psychology behind each social channel this book is for you.
4. 168 Hours: You Have More Time Than You Think by Laura Vanderkam – in today’s fast paced world, with career, family and personal commitments, it can feel like there’s barely enough time to breath. Yet every week there are 168 hours available to each of us. What do successful, happy people do differently that allows them to lead more fulfilling lives? To find enough time for the things that matter it’s important to understand your core competencies and goals for your life. Busyness should not be worn as a badge of honor. Vanderkam illustrates how we can prioritize the most important things that we have and ignore, minimize and outsource everything else.